BRAND FOUNDATION
A focused process designed to deliver a unique visual identity, shaped around your brand’s personality and goals.
We start with the essentials and create everything you need for a lasting brand. From there, we can expand the project with add-ons based on what your business needs.
With my one-brand-at-a-time approach, you’ll have my full attention throughout.
from 1500 GBP
from 2000 USD
FOCUSED
I design only 1 brand
at a time so you get
my undivided attention.
WHAT WE'LL START WITH:
• Brand Questionnaire
• 2 Creative Direction Concepts
• Logo Suite
• Typography
• Colour Palette
• Graphic Elements
• Social Media Starter Kit:
- 1 Post Template
- 1 Carousel Template
- 1 Story Background
• Brand Guidelines Document
• 2 Revisions
BEYOND THE FOUNDATION
Every brand is different, which is why I don’t offer one-size-fits-all solutions. You can customise your project with additional assets based on the unique needs of your business.
DIGITAL ADD-ONS
-
Social media style guide, templates, highlight covers
-
Decks and presentations
-
Media kits
-
Launch graphics
-
Email newsletters
PRINT ADD-ONS
-
Business cards
-
Leaflets
-
Brochures
-
Packaging
-
Labels & stickers
-
Menus
Don’t see what you’re looking for?
Get in touch to ask about different add-ons.

Most clients
choose 3 add-ons
to fully bring their
brand to life.

HOW DOES IT WORK?
STEP 1: LET'S START
Enquire and tell me about your project. I’ll send you a proposal outlining the scope, timeline, and fees. Once you’re ready to move forward, we’ll sign a contract and you’ll pay a 50% deposit to secure your spot. Before we kick off, you’ll fill out a detailed brand questionnaire — this helps me understand your business, your vibe, and exactly what you want before we dive in.
STEP 2: CREATIVE DIRECTION
I’ll analyse the information you will have provided, do research, and develop at least two creative directions for your brand. Each direction will reflect your brand’s unique personality. You’ll pick one as the foundation for all further work.
STEP 3: DESIGN
I’ll create all your brand elements and present them for approval. We’ll go through up to two rounds of revisions, after which you’ll receive your logo files, additional graphic elements, and a complete brand guideline document.
STEP 4: OPTIONAL ADD-ONS
If you choose to include add-ons, we’ll work on them after your core brand is approved. This could include social media templates, presentations, packaging, or any other assets we discussed.
STEP 5: THIS ISN'T GOODBYE!
Once everything is complete, I’ll issue the final invoice. But this isn’t goodbye! If you have questions or need extra support, I’m always here to help.











